These are baits designed to mimic prey and trick predatory fish into striking through movement, vibration, flash or sound.

Types of Fishing Lures.

Crankbaits: These are Hard-bodied plastic lures with a front lip that causes them to wobble and dive to specific depths.

Jigs: Weighted head designs paired with a skirt or soft plastic trailer, ideal for bouncing a long the bottom for species like bass or walleye.

Spinnerbaits: Built on a bent wire frame with rotating metal blades that flash and vibrate in the water.

Soft Plastics: These are flexible rubber worms, swimbaits, flukes that offer a subtle lifelike feel.

Top-water lures: these baits splash across the surface.